Markel Snyder, founder of GotGameRecruiting.com, says he remembers the challenge of getting noticed by college coaches when he was a young athlete. A former basketball player for Thomas More College, Snyder says smaller colleges generally don't have the resources to travel the country looking at top recruits. Athletes use GotGame to create digital trading cards that can be viewed by coaches anywhere. The cards include the player's stats, video images, and a profile. Snyder says coaches like the fact that the company verifies the information the athletes provide so that coaches don't waste time fact-checking or contacting athletes who don't qualify for their programs due to false information. The company had four employees in early 2010 and planned to add at least two as demand increased.