Cleveland : Innovation + Job News

Jonathan Yale has always been socially conscious. As an athlete, he is also concerned about what foods he puts into his body. Those two principles came together when Yale and Phillip Williams founded HooftyMatch last August, an online marketplace for buying and selling locally produced meats.

“It started from a nutritional aspect,” says Yale. “I actually went to farms and bought some whole animals. I started educating myself on all the different factors of why it’s better meat.”

Yale and Williams came up with the idea for HooftyMatch after seeing a booming trend in farm-to-table eating and a strong desire to consume meat from humanely treated animals.
 
“We focus on farmers and the trend of beef without hormones or antibiotics,” says Yale. “We want to make that higher-quality product easier to get into the market. We want to have a consumer-friendly product where our customers can buy directly from our site and have it shipped to them or they can pick it up from a set location.”
 
A portfolio company in LaunchHouse Accelerator, HooftyMatch received a $25,000 investment. The company also won Startup Lakewood’s Ideation Challenge last summer.
 
Yale plans on starting a monthly Cleveland Meat Series with "localvore" restaurants to market HooftyMatch and educate people. “There are definitely people who want this and we want to say it’s out there,” he says. “It's good for farmers, it’s good for the restaurant business, and it’s good for people. It’s kind of like a win-win-win.”
 
HooftyMatch plans to officially launch its site next month.

This story originally appeared in Fresh Water Cleveland, our sister publication in Northeast Ohio.
 
Source: Jonathan Yale
Writer: Karin Connelly

When Dave Lazor founded Lazorpoint nearly 16 years ago, he had a vision of building a full-service IT firm that would allow clients to focus on what they do best and not worry about whether their information services capabilities were the right match.

“We think, build and run informational systems that instill confidence,” explains Lazor. “Entrepreneurs or mid-market CEOs are focused on running their businesses and servicing their customers. They know they need information services, but they don’t know anything about it. They need a point man.”
 
And a point man is exactly what Lazorpoint provides. Each client is assigned a point man, who makes sure every need is met. “They have a vision: the point man can provide the leadership,” says Lazor. “When there are problems, or opportunities, we provide the leadership to make things happen.”
 
Lazor makes sure all of his 22 employees are dedicated to their clients’ needs. “The people we hire are very passionate about serving our clients,” he says. “We are relentless in whatever mission we’re on. We go beyond just the technology. We look at the people process.”
 
An example of the point man philosophy at work is demonstrated in an instance where a client had a warehouse fire.

“The client called his point man at 11 p.m. on a Saturday night and asked if we could help,” recalls Lazor. “At 8 a.m. Sunday we were on site. They were back in business Monday morning, with emails getting through. No one knew they had this problem.”
 
The point man approach has proved successful for Lazorpoint. The company has been named to the Weatherhead 100 as one of the fastest growing companies in Northeast Ohio eight times. Lazorpoint hired two additional people last year, and recently brought in a co-op student for a second year. The company currently has one open position, plans on hiring two interns this summer and creating another full-time position later this year.

Originally published in Fresh Water Cleveland, our sister publication in Northeast Ohio.
 
Source: Dave Lazor
Writer: Karin Connelly

Success didn’t come in a blinding “aha” moment, but Andy Zsinko ultimately met a challenge from a buddy to create a unique, long-lasting motorcycle paint job.
 
Zsinko, founder and chief executive officer of Darkside Scientific in Medina, initially created a sprayable photoluminescent coating that made the motorcycle dazzle. The problem was that it looked that way for only a short time.
 
After several months of tinkering, however, Zsinko created LumiLor Electroluminescent paint, which continues glowing when electrically energized. It’s the world’s first and only such specialty coating, and the company has several patents pending for it.
 
Electroluminescence is an optical and electrical condition created when a material emits light in response to an electric current, explains Scott Smith, Darkside Scientific’s vice president of sales and marketing.
 
“Our LumiLor Electroluminescent paint is activated by an electric current and lights up with simple driver electronics,” he says. “A basic electronics package retrofitted on a motorcycle or car is all that’s needed.”   
 
Smith notes that the new paint can be used to create different special visual effects. “You can paint multiple fields on your vehicle to animate your paint job, and strobing and sound activation are also among many possible electronic effects with LumiLor.”
 
The company is developing a network of auto and motorcycle shops to become licensed to apply LumiLor paint. “We’re choosing partners carefully, based on their experience, expertise and capabilities,” Smith explains. “They’ll go through special training and a rigorous certification process to ensure that the work they do represents the quality brand image we’re looking to portray.”
 
Darkside Scientific plans to make a big splash this March by debuting the world’s first fully electroluminescent-painted motorcycle at Daytona, Florida’s, special Bike Week.
 
The firm, which was established in 2011, has six employees and plans to expand as business grows.


Source: Scott Smith
Writer: Lynne Meyer

When Deej Lincoln bought Interior Products Company two years ago, he thought he would build upon the commercial millwork company’s reputation for creating beautiful libraries. While the company continues to do library work, a new business built on sustainability, recycling and a bit of nostalgia has evolved.

Reclaimed Cleveland harvests wood from Cleveland properties slated for demolition and turns what they find into functional works of art. “We wanted to build the business in a new direction, and we got into wood reclamation,” explains Lincoln. “The idea resonated with our Interior Products Company customers.”
 
From benches and console tables to bottle openers and iPhone skins, every Reclaimed Cleveland product is stamped with the address of the property from which it came. Much of the focus is on old homes, which have a lot of old-growth wood, and churches.
 
“Obviously, there’s a sustainability component to it,” says Lincoln. “But there’s an aesthetic component that comes from a talented designer.”
 
The inspiration to create products from reclaimed wood came almost out of necessity. “About a year ago, we were sitting on all this wood and we had no furniture designed or built,” says Lincoln. “I said we have to have some holiday gift items at a low price point.”
 
From there, Reclaimed Cleveland made a bottle opener and marketed it through flash sales. “We immediately sold out of them,” says Lincoln. “We were impressed and pleased with the fact it took off as well as it did. I regret as a company, we didn’t do it sooner.” The products have even found a following outside of Cleveland.
 
Aaron Gogolin, who co-founded A Piece of Cleveland (APOC), joined the company in 2011 He helped produce the original products for Reclaimed Cleveland and helps maintain assembly and design standards. David Meyers joined in 2011 and is key in new product designs and branding of Reclaimed Cleveland. The company employs a total of 12 people.

 
Source: Deej Lincoln
Writer: Karin Connelly

Milo Biotechnology, a BioEnterprise startup created to find therapies for neuromuscular diseases, received FDA orphan drug designation for its AAV1-FS344, a drug that increases muscle strength.
 
The drug is a myostatin inhibitor that produces the protein follistatin, which increases muscle strength. Milo is focused on using the drug for treatment of Becker and Duchenne muscular dystrophy. In both types of the disease, patients have progressive muscle weakness and cardiac and respiratory degeneration. The drug also has potential uses in muscle degeneration in AIDS and cancer patients, but Milo's initial focus is on muscular dystrophy.
 
Orphan drug classification is given to therapies that treat diseases that affect less than 200,000 people nationwide. “Orphan says two things: One, it says this compound looks like it’s effective in some model of whatever disease it’s treating,” explains Al Hawkins, Milo CEO. “Second,  it means that the  target population is under 200,000 patients." The designation gives expedited regulatory review, seven years of post-market exclusivity and it qualifies for an FDA grant program in clinical trials.
 
Milo was founded about a year ago, after receiving a $250,000 investment  from JumpStart. The company also received funding from the North Coast Opportunities Technology fund.
 
Milo's drug is being used in clinical trials at Nationwide Children’s Hospital in Columbus with patients who have Becker muscular dystrophy and inclusion body myositis. Hawkins says the designation will expedite development of the therapy.
 
“There are no approved  drugs for muscular dystrophy, but there are a lot of promising therapies in development,” says Hawkins. “The community has banded together in supporting this, but we are still years away from getting to market.”


Source: Al Hawkins
Writer: Karin Connelly

This week BioEnterprise and Global Cleveland are hosting their fourth online biomedical job fair, hoping to attract top talent to the industry. “This is really driven by the growth in the biomedical sector in Northeast Ohio,” explains Aram Nerpouni, BioEnterprise interim CEO. “We’ve gone from 300 to 700 biomedical companies in the area. Cleveland is becoming a national hotbed for biomedical.”

The job fairs are an effective resource for employers. It is free for employers to post their listings and reach a wide population of qualified candidates. Arteriocyte, which does stem cell research for regenerating bones, has participated in three of the four job fairs this year. In each job fair the company has hired an employee.
 
“For us it’s appealing because it’s pretty easy as an employer,” explains Kolby Day, Arteriocyte‘s vice president and general manager of research and development. “We’ve seen really high caliber talent applying to the postings." Day says they’ve seen applicants from local schools as well as residents who left Cleveland and wish to return.
 
“We’ve interviewed a lot of people and, interestingly enough, they all want to be in Cleveland,” says Day. “A big part of that is how quickly the biotech industry is growing in Cleveland.”
 
Nerpouni points out that the online job fairs especially help the smaller employers. “For smaller companies that are growing rapidly and don’t have an HR staff, it helps them keep up with the pace of growth,” he says. “It’s much easier to hunt as a pack, so potential candidates aren’t looking at just one position.”
 
Close to 50 employers are participating in the job fair this week, posting 200 open positions. BioEnterprise plans to continue the biomedical jobs fairs on a quarterly basis.

 
Sources: Aram Nerpouni and Kolby Day
Writer: Karin Connelly

Donna Lee, CEO of MascotSecret, has always eyed with envy the vacant good seats at sporting events. She thought there had to be some way to get those unused good seats into the hands of those sitting in the cheap seats. So Lee and co-founder Jennifer Jeng set out to find a way.

“This is the problem we had growing up -- we always wanted better seats,” says Lee. “You go to the game, you see all the empty seats, and we thought there has to be a better solution.”
 
This past summer, Lee and Jeng moved to Cleveland from San Francisco to develop MascotSecret through Bizdom, a non-profit startup accelerator founded by Dan Gilbert, founder and chairman of Quicken Loans and majority owner of the Cleveland Cavaliers. “It allows you to upgrade your seats during game time through your mobile phone,” explains Lee. “All you need to do is open the app, put in how many tickets you want to upgrade, and then move to your new seats.”
 
Lee says the price to upgrade might be cheaper or more expensiver than face value depending on availability, the game, and other factors.
 
So far, MascotSecret has been testing the app at Cavs games. As a Bizdom company, they have gotten the support from Gilbert and Veritix. “We’ve had a really great response so far," says Lee. "Customers who have heard about it want to try it.”
 
MascotSecret recently received a $25,000 grant from the Lorain County Community College Foundation Innovation Fund, which they will use to further develop the app. The company is beginning talks with the Indians to use the app. The goal is to sell the app to markets across the country.

“Of course we want to expand as quickly as possible,” says Lee. As they expand, the company will be looking for technical and marketing talent.

 
Source: Donna Lee
Writer: Karin Connelly

Last May, Brandt Butze had what he calls an “Aha! moment.” He was 370 pounds and wanted to lose the weight and get in shape. He went on Facebook and posted that he was committed to walking.
 
“I had 225 comments on my Facebook page and all sorts of support,” he recalls. That first morning, his sister and a group of people met Butze and they went for a 30-minute walk. “We jogged the last block,” he says. “I was in tears there was so much support. Thirty-minute walks turned into 45-minute walks and in three weeks, I was walking six to seven miles a day.”
 
In fact, Butze had so much support that trying to schedule people to walk with him was interfering with actually walking. “I was spending three to four hours a day trying to plan walks,” he says.” I looked for an app to help and I realized other people were in the same boat I was -- finding some way to have a workout schedule where people can work out with other people.”
 
So Butze and friends Aaron Marks, Jonathan Schultz and Kevin Rahilly created FitVia, a mobile app that allows users to post their workout schedules and find others to join them.
 
“We tried different hypotheses, talked to friends and friends of friends and asked them what motivated them, what de-motivated them,” Butze says. “We realized we were on to something.”
 
The four approached LaunchHouse for help developing FitVia and were accepted to the accelerator program. FitVia will launch by the end of the year. “We’re launching this as a premier app initially,” says Butze. “We’re hoping to gain as many people as possible as quickly as possible.”
 
FitVia plans to hire additional staff as they grow. Butze plans to branch out to corporate America as they grow, targeting HR departments as a way to keep healthcare costs down.
 
To date, Butze has lost 71 pounds.

 
Source: Brandt Butze
Writer: Karin Connelly

NorTech received one of seven Regional Innovation Cluster contracts from the Small Business Administration to grow its flexible electronics cluster FlexMatters. The four-year, $385,000 contract will allow NorTech to train and assist small companies in the FlexMatters cluster in attracting larger market leaders as customers through its Anchor Customer Engagement (ACE) Academy.
 
“One of the really important things about this contract is it gives us recognition on a federal basis,” says NorTech vice president Byron Clayton. “Being nationally recognized as an emerging cluster helps us bring more federal funding to the region.”
 
This is the fourth time the FlexMatters cluster has been recognized on a national level. The ACE Academy will help give the region an upper hand in terms of both jobs and securing the first customers for new technologies.
 
“It’s designed to help small, emerging businesses capture the first significant customers,” says Clayton of the academy. “It helps them be prepared so if they do get that opportunity to present themselves, they put their best foot forward. The goal is to go away with something concrete.”
 
Success of these businesses translates into more jobs in the region. “It really helps small businesses grow and create high paying jobs in growth industries,” says Clayton. “We’re already seeing success, and we’re just getting started.”

The SBA award is for one year, with a four year renewal option.

 
Source: Byron Clayton
Writer: Karin Connelly

Big River helps organizations get the most out of their online giving campaigns with a simple theory: Appeal to what the potential donors react to and they will donate. The theory apparently proves correct. The 18-month-old cloud-based online fundraising platform has won accolades from clients such as the Cleveland Museum of Art and Lorain County Metro Parks in Big River’s ability to increase online giving.
 
“It’s almost like the last 17 years of e-commerce hasn’t made itself accessible to nonprofits,” says Big River founder and CEO Ron Cass. “Nonprofits haven’t done more than PayPal. The Big River product puts the most effective appeal in front of the donor at the right time to maximize that donation.”
 
The key is telling donors what the impact of their donations will be. “They want to know what their money does,” explains Cass. “They want to know what impact their gift is going to have. We allow organizations to create donation products, and then target those asks based on the donor’s history with the organization.”
 
Big River has eight customers of varying sizes and is already generating revenue. The Cleveland Museum of Art is one fan of Big River, reporting that membership has doubled since they hired Big River.
 
One of the first companies to be a part of Bizdom’s Cleveland operation, Big River is expanding within the Bizdom offices. JumpStart announced on Tuesday, November 13th a $250,000 investment in Big River to further expand.
 
“Any time you get an investment it changes the slope of the company,” says Cass. “We are going to focus on sales, marketing and product development.”
 
In addition to adding some new tools and bringing some ideas to reality, Cass also hopes to expand his staff. “A big part of the investment is hiring -- rapidly,” he says. “Around the order of four people in marketing and development.”
 
In the meantime, Cass was impressed with the connections he made at JumpStart’s Entrepreneur Expo this week. “I spoke to a lot of people who said, ‘I know someone with this organization,’” he says. “I got about 20 leads. I was very impressed.”

 
Source: Ron Cass
Writer: Karin Connelly

NASA will showcase its best developments in its Space Technology Program November 28-30 at NASA Technology Days, held at Cleveland Public Auditorium. The event will allow the public to see what technological developments come out of NASA Glenn Research Center, many of which could be adopted and implemented in the private sector.
 
NASA Glenn is working with NASA’s Office of Chief Technologies, which conducts ground experiments to further space technology. “Ninety-nine NASA technologies will be showcased,” says Joe Shaw, deputy director of NASA’s Office of Technology Partnerships and Planning. “We want to demonstrate the existing technologies.”
 
Attendees will have the chance to see technologies ready for commercialization, learn about opportunities to partner with NASA on technology development and meet with major research companies.
 
The technologies featured can be transferred into a variety of industries, says Shaw, such as advanced energy, automotive, human health and innovative manufacturing. “These are technology experts showing off their technologies,” says Shaw. “Even though they were developed for space aeronautics, they can be broadly used across many sectors. These industries are extremely important, not just for Northeast Ohio, but for to the Midwest. There are a large number of people in these sectors.”
 
The hope is Technology Days will build partnerships and foster technology transfer between NASA and local businesses. “These technologies can be moved quickly to the commercial sector, which creates economic development, which creates jobs,” says Shaw. This will give companies a chance to learn about the opportunities.”
 
The event is free and open to the public.

 
Source: Joe Shaw
Writer: Karin Connelly

Developing Cleveland area businesses showed off their ideas, technologies and talents at the 2012 Northeast Ohio Entrepreneurial Expo and JumpStart Community Meeting on Tuesday, November 13 from 1 to 5:40 p.m. at CSU’s Wolstein Center.
 
“The theme is, ‘What’s next Northeast Ohio,’” says Samantha Fryberger, JumpStart director of communications. “The idea being, a lot of companies are really early in their development.”
 
The expo featured 96 area tech startups as well as 32 support organizations, such as Bizdom, Youngstown Business Incubator, Shaker LaunchHouse, Akron ARCHAngels and Ohio Aerospace Institute. Nine student companies were also featured, one of which will be presented with an award at the event’s close.
 
The showcase was followed by a panel discussion featuring success stories of area companies that have grown into multi-million dollar businesses. “[These are] some of the biggest success stories who have merged, sold, been bought out or exited,” explains Fryberger.
 
Goldman Sachs representatives talked about its 10,000 Small Businesses program, followed by an announcement of JumpStart’s newest portfolio companies.
 
And of course, investors were also on hand to see what the next great thing is in the region. Fryberger says 25 investors attended the event last year, and she expected the same this year.
 
“It’s a little bit of everything,” says Fryberger. “It’s an opportunity to network. There are some of these companies who could help each other quite a bit. And if you’re very early in development, this is your first opportunity for exposure.”

 
Source: Samantha Fryberger
Writer: Karin Connelly

TWIST Creative had been adverse the word "agency" for many years, as the term represented something the Cleveland-based branding firm was not. That all changed eight months ago when TWIST shifted its strategy to target bigger clients, spurring a period of growth that has led to a flurry of new hires as well as new customers.

That's four new hires and about 20 new clients to be exact, says Michael Ozan, TWIST's president and chief creative officer, who in 2000 founded the firm with wife Connie. Add promotions and an overall company realignment to that list and TWIST has had a very busy 2012.

"We looked at our market position and decided to turn in the direction of being an agency," says Ozan. "We needed more people [on hand] to make that change."

In September, TWIST hired a new director of media relations, an art director and two designers. The agency also named marketing director Josh Taylor as its new director of strategy and development, while lead senior designer Chris Oldham is now director of design operations.

To its burgeoning client portfolio TWIST added 20 new brands, including big-name consumer product companies Hoover Vacuum and Hinkley Lighting; aerospace industry manufacturer Voss Industries; and multi-market restaurateur Paladar.

This was an exciting year, but one also full of difficult changes, says design director Connie Ozan. Although the former boutique is now a full-service brand agency, the challenge for TWIST looking ahead is to continue to grow its position within the market.

 "There's been lots of energy over the last eight months," she says. "It will take awhile for the new team to gel, but 2013 is going to be a great year."
 

SOURCE:  Michael Ozan, Connie Ozan
WRITER: Douglas J. Guth

Mike Stanek, president of Cleveland Cycle Tours, is offering the newest way to see Cleveland: A group bike tour. But unlike most group bike tours, this one employs just one vehicle. Nearly the whole group gets behind powering this 15-person, 1,600-pound bike.

“We are a group party bike, a group cycling experience,” Stanek explains. “There’s no motor, there’s no other way to move it except to pedal it.”
 
Ten people pedal Stanek’s 15-person bike, whether it’s a site-seeing tour, a pub crawl, a corporate team-building event or a wedding. Stanek can also haul the bike out to any location a customer chooses. A driver steers and operates the brake. The bike goes four to five miles per hour, and Stanek designs the routes to be mostly flat.
 
Cleveland Cycle Tours has hosted three or four tours since launching in September. Although Stanek applied for the license in July, some red tape kept him from officially launching. For now he is focusing on a successful spring tour season. He’s received a lot of support so far. “We’re building nice relationships with the taverns downtown and in Ohio City,” he says.
 
Stanek got the idea from a group in Minneapolis who brought a similar bike there from the Netherlands. Today that company has seven bikes operating in Minneapolis. Stanek hopes to grow his company in Cleveland similarly.
 
“The ultimate goal is to purchase a second or third cycle for Ohio City and Lakewood,” Stanek says. “The biggest challenge is finding a 10-foot high garage because the bikes are 9-feet, 4-inches tall.”
 
Right now, Stanek operates Cleveland Cycle Tours with his wife, who runs the daily operations, and oldest son, who drives the bike. Stanek hopes to hire and train three or four more drivers by spring.

 
Source: Mike Stanek
Writer: Karin Connelly

Munchit co-founders Tim Holmes and Jon Dinardo were living worlds apart -- Holmes in London and Dinardo in Los Angeles -- but they had one thing in common: the desire to find a better way to snack.
 
“I was based in London and lived inside the city and ended up eating a lot of junk,” says Holmes, a native Brit. Meanwhile, Dinardo was living a fast-paced lifestyle on the west coast. The two, along with Holmes’ wife (and Dinardo’s sister) Nicole, were craving something better.
 
So the three moved back to Dinardo's Ohio hometown to start Munchit, an all-natural snack company. Munchit sells snack boxes, either on a weekly or monthly subscription basis, in which the buyer chooses from 25 wholesome snacks. Snacks feature things like dark chocolate espresso beans, nuts, cranberries, rolled dates and seed mixes. Each box features four different snacks.
 
“You log in and go through all our snacks,” explains Dinardo. “If you love 18 out of the 25 items we mix it up each time.”
 
Holmes and Dinardo source their products from small, local companies as well as national family-owned suppliers. “All of our food is 100-percent natural, with no preservatives or artificial colors,” says Dinardo. “The snacks are portion sized and are 180 calories.” They focus on environmental issues, keeping packaging to a minimum.
 
They decided to start the company in Cleveland to not only be close to family, but also for economical reasons. “Cleveland is a good area logistically because it’s very close to the hub of business,” says Holmes. “The cost of suppliers is right.”
 
Munchit currently is trying to raise $50,000 by Oct. 25 on Kickstarter. “Our goal right now is to launch and stay afloat in the short term,” says Holmes. “We want to make it past the first year. After that, the opportunities in the market are open to us to grow and expand.”
 
While right now it is a family affair, Holmes and Dinardo predict they will hire people to help with packaging and fulfillment as they grow. Eventually they plan to hire people to help with finance and bookkeeping.

 
Source: Jon Dinardo and Tim Holmes
Writer: Karin Connelly